There
are many ways to monetize a blog, once, of course, you already have
some traffic and your blog already has a little seniority. The majority of bloggers immediately opt for the easiest means of monetization, and especially faster. Most of the time, these affiliate banners and advertising links. However, more and more bloggers also begin to create their own products and sell them directly on their blog. They
are still quite small, because many believe that creating its own
products would be too long to set up and manage, or reserved for an
elite of experts enthusiasts in specific areas. Stop the ideas! It
turns out that on the Internet, create and sell their own products is
actually very simple, accessible, and has many more advantages than
other monetization means available. Everything depends of course on the topic of your blog, what you want to do, and what you can do. However, all types of blogs and all bloggers can match the ideal product. Here are 4 reasons to create and sell your own products on your blog.
Reason # 1: To earn more money
The first reason is the most obvious. By creating your own products, you will win of course even more money with the affiliate or advertising. In affiliate programs such as the Amazon, you can expect a commission of 4 to about 10% in the best case. With advertising, it's even worse. By creating your own products, you will earn directly the expected margin of up to 100% because on the internet you can create some products for free, if you do not count the time you spend there. Here are some product designs ideas for your blog:
. Digital products: these are the products that work best because they almost cost a nothing to creation. Furthermore, once created, they can sell to infinity. So you will have to devote time only once, when they are created. The other advantage is that they are adaptable to absolutely all topics imaginable blogs. You can create an ebook, fact sheets, videos (the "youtubeurs" create their products too, in videos), training courses etc.
Coaching: set up coaching courses or training sessions can also earn you lots of money. In addition, the current mode of "DIY" (Do It Yourself) results amplify this phenomenon, and more and more bloggers are getting into. Some, with a training session per year for a period of 6 months, largely manage to generate their annual salary. This type of product or service rather, take time to be implemented and you have to spend time there during the period when you form your customers. However, the game is worth the candle, especially if the topic of your blog is appropriate, and that you are passionate about what you do and you like to share your knowledge.
"Classic" products: These products make yourself rather relate blogs with topics such as crafts, sewing etc. Caution, do not become a victim of your success, because if you make handmade products, you may soon collapse under orders. However, this is a great way to make money through a blog. And if the orders are too many, nothing prevents you to sell digital products or courses to help your customers make the same products as you.
Reason # 2: To win fasterCreate
and sell your own products on your blog will also help you generate a
substantial income quickly, and this is due also to the margin of
history. Indeed, take the example of affiliation. With
4 or 5% commission on products purchased by your readers, you will need
a large number of visitors to your blog to generate a decent income. All
the people who visit your blog will not click on your affiliate links,
and among those who click, not all spend a systematic order. Thus,
you will have thousands of visitors per month or more before you can
expect to win if only a supplementary income through affiliation. By
creating and selling your own products, you will find that your income
will increase much more quickly, and a few hundred unique visitors a
month already enough to earn a nice sum of money (also depend on the
selling price of your products, product type etc.).
Reason # 3: To meet a need
The
idea when creating his own product, but also to meet a need of his
readers, to create something they can not find elsewhere, or too
difficult, or too high a price etc. It is also an important element that will determine the future success of your products. For example, say you are into woodworking. You yourself make your own furniture. Carpentry is primarily a job for which it must in principle follow a long and expensive training. You
have done your research on the internet and could not find any website,
blog or other material that would offer proper training on the subject,
and your readers on your blog are eager for this, because they want to
learn carpentry all alone, quietly at them, without doing their job, just for fun. You then hold your idea! It'll
just set up one or more product (an ebook, fact sheets for a particular
type of work, a live training etc.) that meet this demand. This is of course only one example, and there may already be good woodworking sites. However, the reasoning is the same for all blog themes. Just
do a quick market study, that is to say, look what exists on the
Internet, and to identify the needs of your readers, even subjecting
them to a small survey.
Reason # 4: To retain your readers
What could be better than creating your own products to retain your readers! How to create and sell your own products will result in retaining visitors to your blog? There
are several reasons for this: Your product will meet, in principle, to
one or more needs of your readers, they will not find elsewhere on the
internet. That is why it is important to first do your live blog a while before you start. This will help you identify their needs through their comments, making them answer a short survey etc. This will position you as an expert in your field. Create a blog on any topic by writing articles is actually very easy, just do some research. One does not need to be a real expert to do it. The
readers know well, and the successful bloggers also succeed because
they have an image of an expert with their readers, that is, they can
always teach them things. And
the best way to gain the trust of your readers by positioning yourself
as an expert in the topic of your blog is to create the ideal product to
meet their needs.
Customers appreciate more and more blogs having their own products because they appreciate less armored blogs advertising. People on the internet are becoming more savvy, they know how things work. Thus, they enjoy fewer items of truffled blogging affiliate links. They seem to be only considered as potential consumers, mass, and may even reduce the perceived quality of your articles. A product created by the blogger himself will give them the impression that has been customized for them, and a blog with little or no advertising will always be perceived as more serious, more professional and trustworthy.
Conclusion:
Many believe that creating its own products is complicated, expensive, takes too long etc. Maybe these people are just a little too ambitious? Or rather, defeatist? Anyway, create and sell their own products is accessible to everyone, and earn you more money, including and especially in the long term. The key is to make good stock of your blog, your readers and yourself; in other words, identify what your readers have needs, and implement that according to your desires and your possibilities. The choice of products that you can create yourself is so great that you will always find the perfect product for you and your readers. The game is worth the candle, and the time you spend there will be more than amply rewarded.

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